Who is it for — SME
The stage where referrals stop being enough.
You've outgrown the phase where the founder's network fills the pipeline, but you're not ready to build and manage an SDR function. This is the gap Pipeline Secured is built for — a system that runs without you owning the day-to-day.
NoteThis is the segment the core homepage is written for — most of the detail there applies directly.
Why this fits
What an SME gets that an SDR hire doesn't, in year one.
No ramp time
An SDR hire takes four to five months to become productive. Infrastructure and campaigns here go live in three to four weeks.
No single point of failure
A resignation doesn't take the pipeline with it. The system, the documentation and the domains all belong to you.
Senior judgement, not junior execution
Targeting and messaging decisions are made by the person who's run this before, not a new hire learning on your list.
A cost you can plan against
A fixed monthly investment, agreed up front, instead of salary, tooling, data and management overhead stacked on top of each other.
NoteFull cost comparison against an in-house hire is on the homepage.
Fit
Where this works for an SME.
This works when
- Average contract value is £15,000 or above
- You sell to a definable set of companies, not everyone
- Someone senior can take a call within 48 hours of it being booked
- You can commit six months — outbound compounds, or it fails
This doesn't work when
- You need meetings this month to make payroll
- You want volume regardless of who's on the call
- Nobody internally owns follow-up after the first meeting
NoteThis is the same fit criteria used across every engagement, regardless of company size.
Next
Four clients at a time. Apply for one of the places.
Six questions, about three minutes. If we're not the right fit, you'll hear that back within two working days rather than being routed into a call.